![]() ![]() We also have a large number of exciting new ice cream offerings that will start showing up on shelves in early 2023, so stay tuned.” “We also reformulated our entire 48-ounce (Family Size) ice cream portfolio to remove all bio-engineered ingredients and only utilize cage-free eggs as part of our commitment to bringing consumers the highest quality ice cream. “We launched this extra buttery version of the classic flavor as a replacement for our former Caramel Butter Pecan flavor,” Holden explains. Tillamook had had a relatively small number of new ice cream product launches in 2022, but one that it is “very excited about” is the new Butter Pecan Ice Cream in its Family Size portfolio. Since debuting in stores in January, the mission-based company shipped almost 70,000 units by June and expects to ship more than 100,000 additional units by the end of the year to keep pace with customer demand. ![]() In just sixth months, its products were sold at approximately 125 H-E-B and 75 Brookshire Brothers grocery stores in Texas.Įach of its six flavors proudly features the face of one of the brand’s employees, internally designated as a “Hero” and the tagline “Every pint creates jobs for those with special needs.” Heroes are employees who have intellectual and developmental disabilities. Howdy Homemade Ice Cream, dedicated to providing job opportunities for individuals with intellectual and developmental disabilities through high-quality ice cream, also enjoyed early success. After two years of developing the world’s most fabulous ice cream, we’d be nowhere without their enthusiasm for our brand and tremendous support.” I’m so grateful for our incredible retail partners from H-E-B in Texas to BevMo in Arizona and California, and, of course, for believing in this vision. “As I start my own business venture, my family is there every step of the way within Madison Brown’s origin story. “Inspired by my family, Madison Brown reminds me that a great scoop of ice cream brings people together,” says 19-year-old Jay Jay Brown, who founded the company and named it after his sister. Flavors are: Vanilla, Chocolate, Cookies & Cream, Chocolate Chip Cookie Dough, Mint Chocolate Chip and Red Velvet. The company introduced six original ice cream flavors ranging from tried and true classics to decadent and innovative options alike. These include Madison Brown, a family-focused brand, which launched its line of premium ice cream. New brands buoyed the ice cream market in 2022, with several enjoying early success. ![]() In the future, we will continue to grow by increasing our assortment with exciting new flavors and by introducing new formats and platforms that reach incremental consumers.” “We know that we make the best ice cream (due to adding extra cream), so our focus is making it available to as many people as possible by expanding into new regions, channels, and retailers. Although our co-op is over 110 years old, it is only recently that we have expanded our ice cream distribution outside of our home in the Pacific Northwest, and that has been the biggest driver of our growth in the last year,” Ty Holden, assistant category growth manager, Tillamook County Creamery Association, tells Dairy Foods. ![]() “Our ice cream business has been very successful and has grown enormously over the past few years. According to IRI, its dollar sales increased by more than 19% to $251 million, while unit sales rocketed higher by 22 percent to 52.3 million. On an individual dairy processor basis, Tillamook had the best year on a dollar sales and unit sales basis of any Top 10 ice cream processor. ![]()
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